Konsys
Salvaging for the future
Konsys's vision is to modernise critical aspects of damage insurance via innovative circular tech solutions. Developed to address structural weaknesses in the disposal of written-off & discarded objects, Konsys reimagines the lifecycle of these objects, resulting in a system that reduces waste & turn potential loss into sustainable opportunities. Via a platform that documents damage extent, market value, reuse rate and resource utilisation in real time, the system contributes to full transparency between insurers, workshops, recyclers & buyers, thus building a more eco-conscious & resource-efficient future.
We created a visual identity that reflects the way Konsys communicates with their target audience & what they deliver by adapting human values such as efficiency, dependability & responsibility into a clean & precise design system.
The brand's visuals reflect Konsys's core values through a contemporary, geometric design. Angular shapes mimic wrecks, arranged systematically to signify efficiency and automation. A circular “O” in the logotype emphasizes recycling and reuse.
Grid-based compositions provide for versatile print & digital applications. The color palette aligns with Konsys’s core dimension & bridges high-tech innovation with lush nature, drawing inspiration from fjords, mountains & midnight sun.
